She started graphic designing even when she was studying in higher education. She volunteers to do newsletters, logos, and posters in her organizations.
Everything started just a hobby, a past time for her--out of passion for arts.
When she started her career as a communication graduate and work in advertising corporates, she gradually learned how to incorporate marketing in her works, to tell a story thru arts.
WHEN PASSION MEETS MARKETING
Now, it's not just about graphics, design, layout and color scheme. It's all about how these graphic designs tell a story. A story that has value, representing a brand's unique propositioning.
Then digitalization dominated the world when the pandemic hit. It was during this time that she saw the needs of numerous start-ups and small-to-medium enterprises (SMEs) to establish their brand identity in the digital world. This is why she officially started doing digital marketing and being a Virtual Assistant (VA)--to ultimately help them tell their stories.
Being a VA and digital marketer for years enables her to expand her skill set in digital marketing and basic SEO. She has also learned website management.
Learning is lifetime. Helping brands and businesses is a commitment. And that's what exactly she continues to do up until now.
Due to her desire to help businesses effectively, her clientele continuous to grow.
Outside work, she pursue to understand things and explore life through adventures and meeting people. She always seek challenges and loves to learn new things.